| Schedule of Total Revenue and Significant Expense Categories |
The following table summarizes total revenue and significant expense categories and amounts for the Company's reportable segment that aligns with the segment level information that is regularly provided to the CODM:
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Three Months Ended
June 30, |
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Six Months Ended
June 30, |
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2025 |
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2024 |
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2025 |
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2024 |
| Revenue |
$ |
13,270,270 |
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$ |
12,610,036 |
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$ |
26,347,860 |
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$ |
24,794,752 |
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| Less: |
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| Franchise and regional developer cost of revenues |
2,350,613 |
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2,458,186 |
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4,901,848 |
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4,799,951 |
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| IT cost of revenues |
421,994 |
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354,203 |
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842,885 |
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716,950 |
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| Selling and marketing expenses |
3,483,844 |
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3,440,391 |
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6,988,994 |
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5,677,974 |
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| Adjusted General and administrative expenses |
6,925,770 |
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7,275,070 |
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13,479,690 |
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14,034,313 |
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| Stock compensation expense |
330,988 |
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493,395 |
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624,929 |
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1,045,460 |
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Other segment items, net (a)
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333,011 |
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(54,809) |
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216,151 |
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(62,793) |
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| Depreciation and amortization expense |
402,295 |
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342,454 |
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764,225 |
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672,088 |
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| Income tax expense |
11,390 |
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11,169 |
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24,794 |
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19,751 |
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| Segment loss |
$ |
(989,635) |
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$ |
(1,710,023) |
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$ |
(1,495,656) |
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$ |
(2,108,942) |
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| Reconciliation of loss |
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| Net loss from continuing operations |
$ |
(989,635) |
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$ |
(1,710,023) |
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$ |
(1,495,656) |
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$ |
(2,108,942) |
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| Net income (loss) from discontinued operations |
1,082,998 |
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(1,886,375) |
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2,556,815 |
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(540,477) |
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| Net income (loss) |
$ |
93,363 |
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$ |
(3,596,398) |
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$ |
1,061,159 |
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$ |
(2,649,419) |
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(a) Other segment items, net includes other (income) loss, net, acquisition-related expenses, net loss on disposition or impairment, costs related to restatement filings, and restructuring costs.
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